KAY’S OKAY – building a career

Kay Peters, who graduated this summer, is building a career with one of the UK’s leading property developers and is already looking back at her last few months at University with different perspective.Kay Peters

With endless essays, presentations and the daunting dissertation to complete the last few months at the University of Lincoln flew by. Suddenly the worries turn into packing up that room you’ve become a little sentimental toward, moving home, results day and getting on that first rung of the career ladder.

Fortunately, it turned out I didn’t have much to worry about; the month of July brought a lot smiles and pride to my family and friends. Achieving a First Class Honours degree and being awarded the Chartered Institute of Public Relations Award for Best Student in Public Relations were just the tip of the iceberg.  After moving back home to North Wales and really focussing on the job hunt, July also saw me secure my first role as a Junior Marketing Account Co-ordinator at Redrow, which is currently going from strength to strength.

Working as a part of the internal marketing team at Head Office, my role includes: producing weekly and monthly reports to illustrate the quantifiable effectiveness of the previous week’s and month’s advertisements; maintaining a good working relationship with each of the ten divisions across England and Wales and ensuring all advertisements meet their requirements; and keeping in regular contact with numerous email portals and newspaper and magazine publications to ensure all email campaigns and press advertisements are broadcast and published accurately and on time.

My success in my main roles over the last three months has led to me being somewhat involved with the revamping of the company’s consumer website, as well as being given the opportunity to complete a Chartered Institute of Marketing qualification.

Although my first role may be more focused on advertising and marketing, my career aspirations still lie within public relations and communications, so it is my intention to continue with my head down approach and can-do attitude to ensure that other opportunities come my way and assist in developing a successful career within this successful company that is Redrow.

Jane and PeterA lot of my success is due to tutors Jane Crofts and Peter Smith having faith in my abilities and encouraging me to get involved with networking events and public relations projects as part of Cygnet PR. Without them, I never would have achieved what I did, so for that I say thank you and my advice for budding public relations professionals is simply to get involved! ….. And listen to what Jane and Peter have to say, they know what they’re talking about!

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