Once again the students who are part of Cygnet PR are busy working away at LUL360 a major business conference being held in Lincoln. They have got the event trending in the UK top ten!
September’s been a manic month for Theo who graduated from Lincoln with a BA(Hons) Public Relations and Marketing and is currently on an internship with Above and Beyond who are contracted by Google to do the marketing for Google+.
He has been working with the team to create The Hangout which is an online platform for music, sport and acting talents, comedians, designers etc. The talent ranges from up and coming to world known celebs.
I felt as if I was Britain’s biggest cynic when it came to the Olympic Opening Ceremony. I was ready to tune in and watch through my fingers as Danny Boyle portrayed Britain in a way that gave us cause to laugh at ourselves once again, whilst the rest of the world looked on bemused and unimpressed.
I knew that London would produce the least spectacular Ceremony yet. Whilst Bejing were more than happy to beat their chest and astound the world with their display of strength and power, London would be ‘oh-so-careful’ not to offend anyone or anything and show ourselves as everyone’s best friend. It wouldn’t be cool it would be cheesy and we would all be left red faced and cringing, wondering how they could get it so wrong and feeling unfairly represented as a nation.
I was certain that I would be able to come up with a superior spectacle within five minutes of the lighting of the cauldron.
Therefore; when my sister announced that she had been awarded tickets to the Opening Ceremony Rehearsals I found it comforting. I felt that if I could preview the thing then I would be better prepared for the embarrassment of the Friday broadcast. Continue reading
I studied Public Relations at the University of Lincoln from 2006 to 2009. Throughout the course I was continuously surprised by the diverse range of topics covered and the often intriguing theories that lay behind them. To supplement my degree, I chose to complete a summer of work experience with a PR agency in order to gain some hands on experience, which I thoroughly recommend, as for me this was not only great experience but led to a job offer from that agency once I graduated. Continue reading
PR and Journalism unavoidably come hand in hand within most industries. I found this out during my first graduate job working as an Events manager. At the time I was dealing with both local and national media. My journalism knowledge helped me target the right people, and my PR skills helped shape the right impression and message we were trying to put out. Both sets of knowledge complemented one another to achieve a festival spread over 3 miles, and in excess of 20,000 visitors over the weekend! I was even interviewed for the local BBC radio by my journalism classmate! Continue reading